CRISTIANO RONALDO Wiped $4BILLION Off Coca-Cola's Market Cost After His Press Conference On Monday.

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CRISTIANO RONALDO wiped $4BILLION off Coca-Cola's market cost

The Portuguese legend - who scored two late goals in a 3-0 win against Hungary - had advised the watching world to 'Drink Water!' as he sat down to talk to the media.


The Juventus ahead removed two bottles of the fizzy drink from the desk in the front of him at some point of his pre-match press conference ahead of their opening game win.


Coca-Cola's share rate promptly dropped from $56.10 (£39.80) to $55.22 (£39.19).


At one point during the day 1.6 per cent of the company's price had been wiped off - which means the market cost of Coca-Cola went from $242bn to $238bn - a drop of $4bn (£2.84bn).


There was a late recovery, with the price back up to $55.44 (£39.38) at closing.



Coke has since issued a statement in response to CR7's actions, announcing "everyone is entitled to their drink preferences" and that every person has different "tastes and needs".


A spokesperson added: "Players are offered water, alongside Coca-Cola and Coca-Cola Zero Sugar, on arrival at our press conferences."


Ronaldo, 36, has a famously strict diet and avoids sugary foods, consuming clean up to six times a day to maintain his superb physique whilst he ages.


While still at Real Madrid, the club medical doctor said he had the body of a player ten years younger and could proceed playing at the pinnacle level into his 40s.


While the drinks company have been attempting to save face on Tuesday, Ronaldo was his typical self on the pitch in opposition to Hungary.


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